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CLIENT
QUESTIONNAIRE
Here's where you get to tell me EVERYTHING that makes your brand one of a kind! This will help me see your vision.
Getting To Know You
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First name
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Last name
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Email
Phone
Website (if applicable)
Social Media Handles
About Your Business
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Business name (Exactly how you want it to appear)
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What is the primary goal of this project? (e.g., increase sales, build brand awareness, improve user experience, etc.)
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What makes your business different from others in your space?
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How did your business start?
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Where do you see your business in 1–3 years?
Brand Personality and Preferences
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If your brand were a person, how would you describe them?
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Choose 3–5 words that should describe your brand (examples: warm, modern, romantic, bold, playful, refined, earthy, luxury, approachable)
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Are there any words or vibes you don’t want associated with your brand?
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What are your preferred colors, fonts, or styles?
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Are there any specific design elements or themes you want to include or avoid?
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What are your top priorities for this project?
Previous Brand (Ignore if new brand)
Do you have existing brand elements? (logo, colors, fonts)
Please upload brand guidelines here if applicable
Upload File
Inspiration
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If you have a pinterest board, please include the link here.
If you have a moodboard or any inspiration images, please upload them here.
Upload File
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Can you provide examples of designs or brands you admire? (Please share links or attach files.)
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What key messages or information should be included in the design?
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Do you have existing content (text, images, etc.) you’d like to use? (If yes, please specify.)
Final Notes
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What challenges have you faced in past design projects?
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What would make this project a huge success for you?
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Is there anything else you’d like me to know before our call?
Submit
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